This advertisement was published by SRM University in the Hindustan Times, Delhi Edition on 25 August 2017. The ad announces that admissions are open for the 2017 academic year, with a specific focus on the BBA (Bachelor of Business Administration) programme. SRM University chose Hindustan Times to reach the large community of students and parents in Delhi and NCR who are actively exploring quality higher education options, making this one of the most strategically well-placed admissions campaigns of the season.
About This Advertisement
SRM University’s admissions advertisement in Hindustan Times was designed to capture the attention of students who had recently completed their Class 12 examinations and were in the process of deciding which university and course to pursue for their undergraduate education. The BBA programme, being one of the most popular choices among students with an interest in business, management, and entrepreneurship, was positioned prominently in the ad to appeal to this large and aspirational student segment.
Publishing an admissions advertisement in Hindustan Times Delhi Edition is a well-established practice among leading universities across India. Delhi is home to one of the country’s largest concentrations of students appearing for board examinations and entrance tests each year, making it a critical market for any university looking to attract high-quality applicants from across North India and beyond.
About SRM University
SRM University, officially known as SRM Institute of Science and Technology, is one of India’s leading private universities with a strong reputation for academic excellence, research, and industry-aligned education. Founded in 1985 and headquartered in Chennai, Tamil Nadu, SRM has grown into a multi-campus institution with campuses across several states including Tamil Nadu, Delhi NCR, Andhra Pradesh, and Sikkim. Key facts about SRM University include:
- Consistently ranked among the top private universities in India by leading national and international ranking agencies
- Offers a comprehensive range of undergraduate, postgraduate, and doctoral programmes across engineering, management, law, medicine, science, and humanities
- Strong industry connections and placement record, with hundreds of companies visiting the campus for recruitment each year
- State-of-the-art infrastructure including modern classrooms, research laboratories, libraries, and student facilities
- A diverse student community representing all states of India and several international countries
- Emphasis on holistic development through sports, cultural activities, student clubs, and leadership programmes
- Accredited by NAAC with a high grade, reflecting the institution’s commitment to quality education and continuous improvement
About the BBA Programme at SRM University
The Bachelor of Business Administration is a three-year undergraduate programme that equips students with a strong foundation in business management, organisational behaviour, marketing, finance, human resources, and entrepreneurship. The BBA programme at SRM University is designed to prepare students for careers in the corporate sector as well as for further studies in management through MBA and other postgraduate programmes. Highlights of the BBA programme include:
- Comprehensive curriculum covering core business subjects including accounting, economics, marketing management, and business law
- Industry-integrated learning through internships, live projects, and guest lectures by senior business professionals
- Focus on developing practical skills such as leadership, communication, critical thinking, and problem-solving alongside academic knowledge
- Strong placement support with dedicated career counselling and campus recruitment drives
- Opportunities for specialisation in areas such as finance, marketing, international business, and entrepreneurship
- Pathway to top MBA programmes in India and abroad for students who wish to pursue advanced management education
Why Universities Advertise in Hindustan Times for Admissions
Hindustan Times is consistently the first choice for universities and educational institutions running admissions campaigns targeting students and parents in Delhi and North India. The newspaper’s reach, credibility, and readership demographics make it ideally suited for education advertising. Here is why leading universities like SRM choose Hindustan Times for their admissions campaigns:
- Reaches a large base of Class 12 students and their parents who read Hindustan Times daily and are actively seeking higher education information during the admissions season
- Strong readership among educated, aspirational, middle-class and upper-middle-class households that prioritise quality university education for their children
- Delhi and NCR represent one of the largest student markets in India, with hundreds of thousands of students appearing for board exams and entrance tests each year
- The newspaper’s credibility reinforces the prestige and trustworthiness of institutions that advertise within its pages, reassuring parents about the quality of the university
- Multiple edition options allow universities to target specific cities and states where they wish to increase their student intake
- Full-colour display advertising allows institutions to present their campus, facilities, and programme highlights in a visually compelling format
- Dedicated HT Education supplements and features attract a highly targeted readership of students, parents, and educators who are specifically seeking academic information
Advertising Options for Educational Institutions in Hindustan Times
Hindustan Times provides a comprehensive suite of advertising formats tailored to the diverse needs of educational institutions, from large multi-campus universities to individual coaching centres and professional training institutes.
Full Page and Half Page Display Ads
Full page and half page display advertisements are the most impactful format for university admissions campaigns. They provide ample space to showcase the institution’s brand identity, campus imagery, programme details, eligibility criteria, application deadlines, and contact information in a single, visually rich advertisement. These formats are particularly effective for institutions looking to make a strong impression during peak admissions season.
Quarter Page and Strip Display Ads
For universities and colleges with moderate advertising budgets or those looking to maintain consistent visibility over an extended admissions campaign period, quarter page and strip ads offer an effective and economical option. These formats are well-suited for deadline reminders, last-call admissions announcements, and course-specific promotions.
Education Classified Display Ads
Classified display ads in the education section of Hindustan Times are a popular choice for colleges, professional institutes, and coaching centres looking to reach students who regularly browse the education classifieds for course and admissions information. These ads support imagery and custom formatting at a lower cost compared to full display formats.
HT Education Supplement Advertising
Hindustan Times publishes dedicated education supplements and special features that attract a precisely targeted audience of students, parents, and career counsellors. Advertising in these supplements places the institution’s message in the most relevant and receptive context, ensuring it is seen by readers who are actively exploring education and career options.
Front Page and Premium Position Ads
For critical campaign moments such as admissions deadline announcements or the launch of a new programme, premium positions including front page strips and solus placements guarantee maximum visibility on a specific publication date.
How to Book an Education Advertisement in Hindustan Times
Educational institutions can complete their Hindustan Times advertisement booking entirely online through a simple and transparent process. There is no need to visit any newspaper office or advertising agency in person. Here is how the booking process works:
- Select the Hindustan Times edition or combination of editions that covers your target student market
- Choose the advertisement format and size that best suits your admissions campaign goals and budget
- Upload your pre-designed creative artwork or compose the advertisement content directly through the booking platform
- Select the publication dates that align with your admissions calendar and application deadlines
- Complete payment securely online and receive instant confirmation of your booking
If you represent a university, college, professional institute, or any educational organisation looking to promote your programmes and attract students through Hindustan Times, you can book an education advertisement in Hindustan Times online quickly and at the most competitive rates available. Before placing your booking, it is recommended to check the current Hindustan Times education advertisement rates so you can plan your admissions campaign budget effectively and select the format and edition combination that delivers the widest possible reach among your target student audience.
