Sesa Care published this stop hair fall advertisement in Sakal Newspaper, Pune Edition on 23-10-2018. The ad promoted the Sesa Ayurvedic Hair Oil, one of India’s most trusted and long-standing Ayurvedic hair care products, to the wide readership of Sakal across Maharashtra.
Sesa is a legacy Ayurvedic brand marketed by Sesa Care Pvt. Ltd., headquartered in Thane, Maharashtra. The brand has been known for decades for its signature Ayurvedic hair oil, which is formulated using a blend of 18 medicinal herbs and 5 nourishing oils, prepared using the ancient Kshir Pak Vidhi method where the ingredients are slow-cooked in pure cow’s milk for 22 hours to preserve their full medicinal potency. The product is clinically supported and recommended by Ayurvedic physicians across India.
Advertising in Sakal Newspaper allowed Sesa to connect directly with Marathi-speaking consumers across Maharashtra, a state with a strong cultural affinity for Ayurvedic products and traditional remedies. Sakal’s wide readership among households in Pune, Nashik, Aurangabad, Kolhapur and other Maharashtra cities made it an ideal platform for a heritage Ayurvedic brand like Sesa to communicate with its target audience.
About the Sesa Ayurvedic Hair Oil
The Sesa Ayurvedic Hair Oil is a proprietary Ayurvedic medicine that has been trusted by generations of Indian families for controlling hair fall, promoting hair growth and improving overall scalp health. Key highlights of the product include:
- 18 Medicinal Herbs and 5 Nourishing Oils: The formulation includes powerful herbs such as Bhringraj, Triphala, Jatamansi, Manduka Parni, Neem, Karanj and others, combined with Coconut Oil, Sesame Oil, Godhuma Oil, Nilibhringadi Oil and Lemon Oil.
- Ancient Kshir Pak Vidhi: The unique preparation method involves boiling all ingredients in pure cow’s milk for 22 hours, a 5000-year-old Ayurvedic ritual that maximizes the medicinal properties of the herbs.
- Zero Mineral Oil: Sesa Ayurvedic Hair Oil contains no mineral oil or harmful synthetic additives, making it safe for long-term regular use on all hair types.
- Reduces Hair Fall: The oil addresses hair fall caused by stress, pollution, scalp infections, nutritional deficiency and hormonal changes.
- Promotes Hair Growth: Key ingredients like Bhringraj activate hair follicles by improving blood circulation to the scalp, stimulating new hair growth.
- Fights Dandruff and Scalp Infections: The antifungal, antimicrobial and anti-inflammatory properties of ingredients like Neem, Lemon Oil and Sudha Dhatura effectively control dandruff and scalp irritation.
- Delays Premature Greying: Regular use helps maintain the natural colour of hair and delays early greying.
- Suitable for All Hair Types: The oil works effectively on dry, damaged and normal hair, making it a versatile choice for the entire family.
Why Consumer Brands Choose Sakal for Product Advertising in Maharashtra
For consumer product brands targeting Maharashtra’s large and diverse population, Sakal Newspaper is the most effective print advertising platform available. Sakal offers several key advantages that make it the preferred choice for FMCG, beauty and personal care brands:
- Unmatched Reach: Sakal is the most widely circulated Marathi newspaper in Maharashtra, reaching millions of readers daily across Pune, Nashik, Aurangabad, Kolhapur, Nagpur, Mumbai, Satara and Solapur.
- Trust Among Marathi Households: Sakal has been a trusted daily newspaper in Marathi households for generations. Advertisements published in Sakal carry a strong sense of credibility and reliability for consumers.
- Strong Appeal for Ayurvedic and Traditional Products: Maharashtra has a deep-rooted tradition of using Ayurvedic and herbal products. Sakal’s readership responds positively to advertisements for Ayurvedic and natural beauty products like Sesa.
- Colour Display Ad Formats: Sakal offers vibrant full colour display advertisements on front page, back page, middle pages and special supplement pages, allowing brands to present their products visually and attractively.
- Access to Tier 2 and Tier 3 Markets: Sakal’s distribution reaches not just major cities but also smaller towns and villages across Maharashtra, giving consumer brands access to markets that are difficult to reach through digital channels alone.
Advertising Options Available in Sakal Newspaper
Sakal offers a wide range of advertising formats for brands, businesses and institutions of all sizes. Whether you are a large consumer brand looking for a full page display ad or a small business placing a classified notice, Sakal has flexible options to match your budget and objectives.
Brands and businesses looking to advertise their products and services in Sakal can book their Sakal advertisement online through a simple and convenient process.
To plan your advertising budget effectively, you can check the current Sakal advertisement rates for classified and display formats across all editions before placing your booking.
Heritage brands like Sesa have long recognized the power of Sakal Newspaper in reaching and influencing Maharashtra’s consumers. Whether you are launching a new product, running a seasonal campaign or building sustained brand awareness, Sakal remains the most trusted and widely read print medium to connect with your audience across the state.
